Senior Brand Manager

Location US-IL-Lake Forest
ID
2025-2207
Function
Marketing
Employment Type
Salary

Overview

Join Reynolds Consumer Products…and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. If you are looking to build a strong career, we have an opportunity for you! We are searching for a Senior Brand Manager, Reynolds Innovation to join our team located at our headquarters in Lake Forest, IL.

Responsibilities

Your Role: 

As the Senior Brand Manager for Reynolds Innovation, you will develop the new product pipeline for the Reynolds Cooking and Baking Business Unit. Through the stage gate process and collaboration with cross-functional teams,  you will bring innovative products, that will drive profitable growth, from ideation to launch.

 

You will also have the opportunity to:

  • Conduct ideations for new product opportunities and ideas for key target audiences.
  • Develop new product pipeline development via needs analysis and translation into viable and meaningful product offerings.
  • Collaborate with insights partners to create in-depth analysis and concept/product testing to determine and communicate business potential.
  • Lead licensing opportunities.
  • Analyze current performance, trends, market conditions and other contributing factors in making recommendations for new products.
  • Lead the new product development stage gate process and ensure adherence to internal processes.
  • Develop and commercialize new product innovation to address evolving consumer needs.
  • Prepare and communicate project/business updates to senior leadership.
  • Collaborate with cross-functional team to establish pricing on new product initiatives.
  • Prepare and present P&Ls to ensure all new products adhere to business goals and objectives.
  • Partner with global commercialization and other cross-functional partners to support the new product development process.
  • Organize and deliver presentations for field sales to use with customers for new product sell in opportunities.
  • Consult with base marketing team to inform E-Comm support content and marketing and advertising collateral.
 

 

You will love it here if… 

  • You put safety first, always 

  • You listen, learn, and evolve 

  • You are passionate about collaboration, teamwork, and achieving shared goals 

  • You believe in treating all people with respect, operating ethically, and growing a diverse, equitable, and inclusive workplace 

  • You are committed to improving our impact on local communities and creating positive experiences 

Qualifications

We need you to have: 

  • BA/BS degree in Marketing, Business, or a related field.
  • 7+ years of progressive marketing experience in the CPG industry.
  • Excellent written and verbal communication skills.
  • Experience developing and launching new products.
  • Experience and understanding of the new product development stage gate process.
  • Solid business acumen with experience managing P&Ls.
  • Experience with analyzing consumption data.
  • Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and various internal stakeholders.
  • Solid project management skills with ability to organize and manage multiple projects simultaneously and on time.
  • Experience successfully managing cross-functional teams.
  • Strong analytical skills and organizational skills with high attention to detail.
  • Ability to identify, analyze and resolve problems logically and systematically.
  • Proficient in MS Word, Excel and PowerPoint.
 

Icing on the cake: 

  • MBA or other advanced degree.
  • Experience with consumer research methodologies.
  • Experience with both inbound and outbound licensing initiatives.
  • Experience with photography and developing E-comm content.

 

Want to know more? Check out our website or connect with us on LinkedIn! 

Apply today to join a fast-growing innovative company! 

            Not a good fit but know someone who is? Please refer them! 

    Local candidates only, no relocation assistance available 

#LI-Hybrid 

 

Join Reynolds Consumer Products and Drive Your Career across a world of opportunities!

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@ReynoldsBrands.com.

No recruiter calls or emails please.

Reynolds Consumer Products is an Equal Opportunity Employer EEO AA M/F/Vet/Disability.

Qualified applicants will receive consideration for employment without regard to their age, race, color, religion, national origin, sex, sexual orientation, protected veteran status, genetics, or disability.

Reynolds Consumer Products is an Equal Opportunity Employer that complies with the laws and regulations set forth in the following EEO is The Law Poster:  http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf

The Pay Transparency Regulations Frequently Asked Questions can be found on this link:

Pay Transparency Regulations Frequently Asked Questions | U.S. Department of Labor (dol.gov)

The poster and the supplement can be found on this link.

http://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm

 

Posted Salary Range

USD $150,000.00 - USD $160,000.00 /A

Bonus Eligibility

Role is eligible for 18% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.

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