Director of International Marketing

Join Reynolds Consumer Products…and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. If you are looking to build a strong career, we have an opportunity for you! We are searching for a Director of International Marketing to join our team. This role can be based out of Miami or Chicago. 

Your Role:

The Director of Marketing - International is a critical member of the international lead team responsible for delivering annual revenue and earnings combined with setting the long-term strategic direction for the international business. This role is responsible for setting the strategic growth framework and leading the product development process for the most critical Product Line opportunity for the International Business.  The Director of Marketing will partner with a team of marketers and collaborate with cross-functional counterparts to step change the business by accelerating growth through new product, new category and new market expansion.  

 

You will have the opportunity to Make Great Things Happen!

• Overall: responsible for accelerating profitable $ Share growth in international markets to include Latin America, Europe, Middle East, and Asia.
• Category Leader: leads design and delivery of our biggest global Product Line opportunity in Plastics, a Category estimated to have a projected Total Market value of $4 Billion USD globally.
  • Responsible for this critical Product Line globally and end-to-end (design thru delivery).
  • Leads multi-functional teams that include Sales, Finance, Supply Chain, Regulatory and Legal to develop the strategy and execution for this product launch.
  • Responsible for developing the Business Case to garner internal support for launch.
  • Will be expected to develop and leverage insights garnered from Syndicated Data, Competitive Testing, and Consumer Qual/Quant Research to inform launch strategy.
  • Will be relied upon to define “Where-to-Play” and “Who-to-Target” strategies that inform the holistic product proposition.
  • Will lead development of the holistic proposition including product design, sizing, and pricing/promo strategy to ensure we deliver on Consumer & Customer needs.
  • Will lead development of a Communications Strategy that drives preference over competition and to activate it via various marketing mediums.
  • Once launched, will manage both Design of future innovations for the Product Line and Delivery of the current business to ensure continuous growth.
  • Will partner with other Brand Builders responsible for other Product Lines, to drive favorable portfolio Mix and higher ROI on advertising activations.
• Market & Consumer Insights Leader: responsible for leading the design, execution, and distillation of global research across the portfolio to enable actionable insights; SPOC for Syndicated Data and Consumer Research partners.
• Brand Equity Leader: responsible for the development of the international Reynolds® and Diamond® Brand Equity Pyramids, Communication Strategies, and Brand Architecture; will lead Marketing Planning and coach Brand Managers through the creative process from Creative Brief through execution.

 

You will love it here if…

• You put safety first, always
• You listen, learn, and evolve
• You are passionate about collaboration, teamwork, and achieving shared goals
• You treat all people with respect, operating ethically, and embrace inclusivity
• You are committed to improving our impact on local communities

We need you to have: 

• BA/BS degree.
• 10+ years of related professional and progressive Brand Marketing experience in CPG industry.
• Success leading multi-functional teams to deliver winning innovation at leading CPG company.
• Traditional CPG experience with new product development and commercial design (mandatory).
• Solid business acumen with proven experience in the P&L and budgeting process.
• Knowledge of commonly used concepts, practices and procedures used in CPG Industry.
• Excellent written and verbal communication skills, including presentation skills and the ability to communicate and influence at all levels within the organization.
• Self-directed with the ability to work in a fast-paced environment with multiple responsibilities.
• Strong analytical skills as well as organizational skills with high attention to detail.
• Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
• Ability to work a flexible schedule during key business deadlines.
• Ability to travel.
• Proficient in MS Office.

 

Icing on the cake: 

• MBA or other advanced degree.
• Lean Startup experience with new product development and commercial design.

 

If you answer yes to the following…we want to meet you!

• Intellectual Curiosity: Do you have an inquisitive nature?
• Problem Solving: Do you have a knack for tackling issues head-on?
• Entrepreneurship: Do you enjoy taking ownership of your work?
• Customer Centricity: Do you always act in the best interests of the customer, putting their needs first?
• Growth Mindset: Do you focus on progress rather than perfection?
• Continuous Improvement: Are you never satisfied with the status quo?

 

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

            Not a good fit but know someone who is? Please refer them!

   Local candidates only, no relocation assistance available

 

Join Reynolds Consumer Products and Drive Your Career across a world of opportunities!

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@ReynoldsBrands.com.

No recruiter calls or emails please.

 

RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.

 

*Role is eligible for 30% SIP provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines. 

USD $170,000.00 - USD $185,000.00 /A

Role is eligible for 25% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.