Director of Sales FDM-Canada

Location CA-ON-Mississauga
ID
2025-2611
Function
Sales
Employment Type
Salary

Overview

Join Reynolds Consumer Products…and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and high-performance organization. If you are looking to build a strong career, we have an opportunity for you! We are searching for a Director of Sales FDM-Canada to join our team located in Mississauga, ON. 

Responsibilities

Your Role: 

Reporting to the VP Sales and Marketing – Canada, The Director of Sales FDM-Canada is responsible for overseeing and developing sales plans and defining our business strategy for RCP Canada in the Food, Drug and Mass Channel.  

 

You will have the opportunity to Make Great Things Happen!

  • Manage accounts for all FDM channel customers including Loblaws, Sobeys, Metro and Walmart.
  • Drive the development and implementation of annual business plans (and contingencies) and recommend ongoing modifications to achieve the approved volume, share, spending, and profit objectives of RCP Canada.
  • Prepare strategic plans and contingencies for executive review and approval, as well as guide the long-term business planning/development function.
  • Oversee the management of sales communications and promotional strategies to ensure consistency on their implementation and execution.
  • Analyze the effectiveness of sales plans by developing control mechanisms to measure returns, etc.
  • Analyze and supervise the analysis of the businesses on a continuous basis to ensure that plans/programs are appropriate to evolving business needs and implement strategic/tactical changes as appropriate.
  • Oversee the development and execution of consumer and trade promotion programs to ensure that established objectives are met.
  • Oversee pricing actions with the customers while providing key input to internal stakeholders to ensure right decisions are made to ensure effective pricing execution.
  • Manage programs productively through internal staff groups to ensure sound execution of all programs and appropriate financial management.
  • Identify and initiate business building, cost savings, and new product improvement opportunities and manage the activities necessary for implementation.
  • Work with domestic and foreign suppliers on new product development, product adaptation, and graphics changes and prepare launch materials for execution by field sales.
  • Lead and develop two sales leads (National Account Manager WM, LCL, Senior Key Account Manager, regional grocery, Sobeys & Metro).
  • Manage the relationship and hold accountability for our sales broker ASM, ensuring active communication on delivering against key objectives.
  • Work seamlessly with key cross functions – Marketing, PSO, Finance.
  • Lead/own the sales forecast process with sales team and demand planning.
  • Lead the S&OP process for the sales function.
  • Support the Sales Planning Manager and Sales Account Managers on POS reporting and communication.

 

You will love it here if…

 

  • You listen, learn, and evolve
  • You are passionate about collaboration, teamwork, and achieving shared goals
  • You treat all people with respect, operating ethically, and embrace inclusivity
  • You are committed to improving our impact on local communities

Qualifications

We need you to have:

  • BA/BS degree in Marketing or related field.
  • 10+ years of related professional and progressive Sales experience in the CPG industry.
  • Prior team management experience combined with a proven track record of developing, coaching and mentoring a diverse and creative staff.
  • Excellent written and verbal communication skills, including presentation skills and the ability to communicate and influence at all levels within the organization.
  • Demonstrated interpersonal skills.
  • Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and multiple internal customers.
  • Strong analytical skills as well as organizational skills.
  • Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
  • Ability to provide insight and input into strategic decision making and operations as it relates to business development.
  • Ability to work a flexible schedule during key business deadlines.
  • Must be team oriented with the ability to work on high collaboration and performance teams.
  • Skilled negotiator with ability to manage multiple key customer negotiations.
  • Proficient in MS Office.
  • Ability to travel approximately 10%.

Icing on the cake:

  • MBA or other advanced degree a plus.
  • Foreign language skills a plus, ideally French.

If you answer yes to the following…we want to meet you!

  • Intellectual Curiosity: Do you have an inquisitive nature?
  • Problem Solving: Do you have a knack for tackling issues head-on? 
  • Entrepreneurship: Do you enjoy taking ownership of your work?
  • Customer Centricity: Do you always act in the best interests of the customer, putting their needs first? 
  • Growth Mindset: Do you focus on progress rather than perfection?
  • Continuous Improvement: Are you never satisfied with the status quo? 

 

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

Not a good fit but know someone who is? Please refer them!

 Local candidates only, no relocation assistance available

 

Join Reynolds Consumer Products and Drive Your Career across a world of opportunities!

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@ReynoldsBrands.com.

No recruiter calls or emails please.

 

RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.

 

Posted Salary Range

CAD $180,000.00 - CAD $195,000.00 /A

Bonus Eligibility

Role is eligible for 18% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.

Options

Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.